One thing I know for sure, the solution to these Covid years can't be about working harder. It's not even about working smarter. 10X My Travel Business is about getting better. When you get better at something you are passionate about, it becomes easier to do the work you love. The hours you put in are a joy instead of a chore, and the results you see are actually worth the time. You get to stop doing things you don't enjoy. You get to stop being all things to all people. You get to stop carrying that heavy bag of obligation. 10X thinking is a new approach to your business that will help you achieve your biggest goals in less time. It is my deepest hope that in reading this book, you find a new way to do the work you love. Get ready to grow a travel business ten times better than you ever imagined!