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This book is about how your customers and future customers perceive you and your business using four basic steps: The exterior of your business. As they approach your premises, what do they see? The interior. What is their first impression as they enter your business? The staff. What is their first contact, and how do they handle the customer's needs? The marketing. How does your marketing portray your actual business? Now how does this work? One way is to act like you are a first-time customer. Or have a friend your staff doesn't know act like a customer. And through "business analysis," you will see how your business is perceived in the customer's eyes. Do this often to keep you on the cutting edge of your industry. Remember, winners never quit and quitters never win.
This book is about how your customers and future customers perceive you and your business using four basic steps: The exterior of your business. As they approach your premises, what do they see? The interior. What is their first impression as they enter your business? The staff. What is their first contact, and how do they handle the customer's needs? The marketing. How does your marketing portray your actual business? Now how does this work? One way is to act like you are a first-time customer. Or have a friend your staff doesn't know act like a customer. And through "business analysis," you will see how your business is perceived in the customer's eyes. Do this often to keep you on the cutting edge of your industry. Remember, winners never quit and quitters never win.
Coles is renowned for its outstanding customer service and great selection of books. Along with the vast array of magazines, stationary, audio-books, children's literature, fiction, non-fiction and reference books, you can find accessories to make your reading experience more pleasurable. We can recommend the very best in reading today. We will help you search our titles for exactly what you need, and if we do not have it in stock, we will order it for you.
