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Account Experience: How to Monetize Accounts, Grow Revenue and Deliver Exceptional Experiences in the B2B Economy
Coles
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Account Experience: How to Monetize Accounts, Grow Revenue and Deliver Exceptional Experiences in the B2B Economy in Ottawa, ON
By None
Current price: $49.50
By None
Account Experience: How to Monetize Accounts, Grow Revenue and Deliver Exceptional Experiences in the B2B Economy in Ottawa, ON
Current price: $49.50
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Size: Paperback
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Coles
B2B customer experience (CX) programs are failing all over the world at record rates. The experience and success markets are chaotic and rife with confusion. Gurus in both camps are pitching one-size fits all solutions for personalized and complex business operations. Meanwhile, software companies are claiming to be the end-all-be-all solution for every type of business. It's no wonder we are where we are. The status quo isn't cutting it anymore and B2B enterprises need answers, fast. And this time, failure is not an option. Enter Account Experience(TM). In this book, we introduce Account Experience to the world.
B2B customer experience (CX) programs are failing all over the world at record rates. The experience and success markets are chaotic and rife with confusion. Gurus in both camps are pitching one-size fits all solutions for personalized and complex business operations. Meanwhile, software companies are claiming to be the end-all-be-all solution for every type of business. It's no wonder we are where we are. The status quo isn't cutting it anymore and B2B enterprises need answers, fast. And this time, failure is not an option. Enter Account Experience(TM). In this book, we introduce Account Experience to the world.
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