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Advertising In The Aging Society by Florian Kohlbacher, Hardcover | Indigo Chapters

From Florian Kohlbacher

Current price: $80.50
Advertising In The Aging Society by Florian Kohlbacher, Hardcover | Indigo Chapters
Advertising In The Aging Society by Florian Kohlbacher, Hardcover | Indigo Chapters

From Florian Kohlbacher

Advertising In The Aging Society by Florian Kohlbacher, Hardcover | Indigo Chapters

Current price: $80.50
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Size: 1 x 8.5 x 7.29

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Population aging is a powerful megatrend affecting many countries around the world. This demographic shift has vast effects on societies, economies and businesses, and thus also for the advertising industry. Advertising in the Aging Society presents an insight into advertising practitioners and consumers in Japan. | Advertising In The Aging Society by Florian Kohlbacher, Hardcover | Indigo Chapters

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