Your new favorite denim. Blue Jean Baby is the perfect navy! She's stylish, wearable and goes with everything - just like your favorite jeans. This deep, midnight blue is highly-pigmented, long-lasting, and fades on spectrum. Made to be used on level 5 hair and higher but for richest color, we recommend applying to pre-lightened hair. Arctic Fox hair color is a cruelty-free, semi-permanent hair dye that is made only from vegan ingredients. Plus, there is added conditioner that makes your hair feel soft and smooth!