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Becoming Unstuck
Coles
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Becoming Unstuck in Ottawa, ON
Current price: $22.39
Original price: $27.99


Becoming Unstuck in Ottawa, ON
Current price: $22.39
Original price: $27.99
Loading Inventory...
Size: Kobo eBook
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Coles
Startup books assume you have a good idea. This one makes you prove it.
You've been told to "talk to customers." You've had the conversations. People smiled, nodded, said "that's really interesting," and then never followed up. That's gift-wrapped indifference and you can't build a business on it.
Becoming Unstuck is a pre-validation field guide for early-stage founders who want to know whether real demand exists before they build anything. Using a nine-chapter framework built around micro-interactions, micro-offers, and a four-gate Fast Filter assessment, it teaches founders to distinguish between polite curiosity and authentic demand, the kind where buyers cannot not buy.
Each chapter follows the same rhythm: core concepts, real team case studies, practical frameworks, step-by-step workshops, and micro-actions you can take within 48 hours. An interactive digital companion at becoming-unstuck.com/tools puts an AI coach trained on the book's frameworks at your side as you work.
Read this before The Lean Startup. Read it before The Mom Test. Read it before you spend six months building something nobody wants.
Startup books assume you have a good idea. This one makes you prove it.
You've been told to "talk to customers." You've had the conversations. People smiled, nodded, said "that's really interesting," and then never followed up. That's gift-wrapped indifference and you can't build a business on it.
Becoming Unstuck is a pre-validation field guide for early-stage founders who want to know whether real demand exists before they build anything. Using a nine-chapter framework built around micro-interactions, micro-offers, and a four-gate Fast Filter assessment, it teaches founders to distinguish between polite curiosity and authentic demand, the kind where buyers cannot not buy.
Each chapter follows the same rhythm: core concepts, real team case studies, practical frameworks, step-by-step workshops, and micro-actions you can take within 48 hours. An interactive digital companion at becoming-unstuck.com/tools puts an AI coach trained on the book's frameworks at your side as you work.
Read this before The Lean Startup. Read it before The Mom Test. Read it before you spend six months building something nobody wants.

















