If you've ever been too afraid to push that "go live" button, be prepared to divorce your fears and marry your message! CEO of Live Video is a masterfully written manual to help those who struggle with a fear of going live due to a lack of confidence or inexperience. As a former television news producer with over 20 years of experience creating content that keeps viewers engaged, Roshanda E. Pratt remains a sought-after thought leader in the digital space. Because Roshanda thinks like a television producer, she has a unique ability to teach, train, and coach everyday men and women so they too can harness the reach and impact of their cell phones. With over 80% of the population tuned in to social media via mobile devices, it's time to seize this communication conduit as the bridge between you and your ideal clientele. In CEO of Live Video , readers learn how to craft their live video message, use live video to showcase their skills, engage their audience, and treat their livestream like a tried and true television broadcast. With Roshanda's expert guidance, readers can build a profitable brand right from their homes, using just their cell phone, great lighting, and CEO of Live Video !