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Competitive Strategies: Managing The Present, Imagining Future
Coles
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Competitive Strategies: Managing The Present, Imagining Future in Ottawa, ON
By None
Current price: $189.95
By None
Competitive Strategies: Managing The Present, Imagining Future in Ottawa, ON
Current price: $189.95
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Size: Hardcover
*Product information may vary - to confirm product availability, pricing, shipping and return information please contact Coles
This book proposes a new framework to effectively manage both offensive and defensive marketing strategies. It reinterprets the competitive challenge as a circular journey, that is, an endless sequence of three competitive "seasons." The authors call them the games of movement, imitation, and position.
This book proposes a new framework to effectively manage both offensive and defensive marketing strategies. It reinterprets the competitive challenge as a circular journey, that is, an endless sequence of three competitive "seasons." The authors call them the games of movement, imitation, and position.
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More About Coles at Bayshore Shopping Centre
Coles is renowned for its outstanding customer service and great selection of books. Along with the vast array of magazines, stationary, audio-books, children's literature, fiction, non-fiction and reference books, you can find accessories to make your reading experience more pleasurable. We can recommend the very best in reading today. We will help you search our titles for exactly what you need, and if we do not have it in stock, we will order it for you.
100 Bayshore Dr, Nepean, ON K2B 8C1, Canada
Find Coles at Bayshore Shopping Centre in Ottawa, ON
Visit Coles at Bayshore Shopping Centre in Ottawa, ON