How do you think about changing? Almost certainly you have some feelings about this topic and even people who thrive on change acknowledge that it’s incredibly challenging. And it’s accelerating. This book begins by laying out the challenge of organizational change and the three key obstacles that derail 60-80% of change efforts. Then, it offers a solution backed by leading-edge neuroscience. In Part Two, the authors walk through the process, adding depth an clarity to the solution while offering an extensive 'recipe book' of action steps to facilitate each milestone of effective change. Finally, in part three, readers revisit the essential concepts and gain another set of tools to become more effective with the people-side of performance.