Swaddling is a great way to help your little sleep more safely + soundly. (Yes please!) And Aden & Anais Easy Swaddle Wrap makes swaddling a breeze. Adjustable velcro fasteners wrap securely around your baby, creating a snug, womb-like feeling, and helping to prevent the natural startle reflex. With Easy Swaddle Wrap, you can swaddle them two ways; arms-in or arms-out, depending on their sleep preference. Extra-plush velboa minky fabric makes this Aden & Anais snuggliest swaddle yet. With double-sided softness, it’s incredibly comfy (and gentle!) on delicate newborn skin. Zipper around the bottom for easy diaper changes without having to unswaddle. Roomy design allows for healthy development of hips. Machine washable + dryer safe. Value pack includes multiple swaddles, so you’ll always have an extra on hand. Features -Swaddle for safer + sounder sleep -Velcro fasteners make swaddling easy Helps prevent the startle reflex - -Swaddle 2-ways; arms in or out -Zipper around the bottom for easy diaper changes -Hip-healthy design -Velboa fabric is extra plush + super cozy -TOG: 1.5 About the brand Versatility, durability, softness and safety. These are the qualities that the brand Aden + Anais prioritises in its products, with inspirational colors and patterns, ranging from baby blankets to bathing items.