Rethinking Rational Choice Theory by Jan de Jonge, Hardcover | Indigo Chapters

Rethinking Rational Choice Theory by Jan de Jonge, Hardcover | Indigo Chapters in Ottawa, ON

Name: Rethinking Rational Choice Theory by Jan de Jonge, Hardcover | Indigo Chapters
Brand: Jan de Jonge
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$160.95

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From Jan de Jonge

Rethinking Rational Choice Theory by Jan de Jonge, Hardcover | Indigo Chapters in Ottawa, ON

$160.95

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Size: 1.19 x 9.02 x 1.51

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The marriage of neuroscience and the science of choice behaviour gave birth to neuroeconomics. Jan de Jong explores this new discipline, investigating the relationship between choice behaviour and brain activity, and the light that this sheds on our systems of reasoning. | Rethinking Rational Choice Theory by Jan de Jonge, Hardcover | Indigo Chapters

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