Americans disagree on a lot of things, but they agree on one thing: Our political system is broken. So broken that it threatens the future stability of our nation. The majority of Americans are unhappy with all three branches of our government. They are unhappy with both major parties. They are unhappy with the way things are going even when their own party is in power . If this dissatisfied majority could be united and organized, it could affect elections, put pressure on the entrenched interests, and turn the focus of our government back to serving the American people. Unfortunately, this majority is hidden by a nearly universal misreading of the polls. When that misreading is corrected, the Hidden Majority is revealed. And by looking at the Hidden Majority as a distinct target market, we can easily craft a mathematically feasible strategic plan for organizing America's unaffiliated and dissatisfied voters into an effective political force.