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Humanistic Marketing by R. Varey, Hardcover | Indigo Chapters

From R. Varey

Current price: $160.95
Humanistic Marketing by R. Varey, Hardcover | Indigo Chapters
Humanistic Marketing by R. Varey, Hardcover | Indigo Chapters

From R. Varey

Humanistic Marketing by R. Varey, Hardcover | Indigo Chapters

Current price: $160.95
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Size: 0.74 x 8.5 x 10.64

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Humanistic Marketing is a response to the currently growing mega-trend call for rethinking marketing. The book organizes current thinking around the problems of marketing theory and practice as well as solutions and ways forward, providing a diverse exploration of the position of marketing in the face of challenges for societal transformation. | Humanistic Marketing by R. Varey, Hardcover | Indigo Chapters

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