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Wettbewerbsanalyse in der Automobilindustrie by Karina Marschner, Paperback | Indigo Chapters

From Karina Marschner

Current price: $97.50
Wettbewerbsanalyse in der Automobilindustrie by Karina Marschner, Paperback | Indigo Chapters
Wettbewerbsanalyse in der Automobilindustrie by Karina Marschner, Paperback | Indigo Chapters

From Karina Marschner

Wettbewerbsanalyse in der Automobilindustrie by Karina Marschner, Paperback | Indigo Chapters

Current price: $97.50
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Size: 25.4 x 210 x 1

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Karina Marschner untersucht das Wettbewerbsumfeld in der Automobilbranche, identifiziert strategische Erfolgsfaktoren und leitet ein einheitliches Modell für die Analyse von Automobilunternehmen ab. Darüber hinaus demonstriert sie die Anwendbarkeit ihres Branchenmodells anhand zweier vollständiger Wettbewerbsanalysen. | Wettbewerbsanalyse in der Automobilindustrie by Karina Marschner, Paperback | Indigo Chapters

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